7 resultados para Behavior of the Consumer

em Aston University Research Archive


Relevância:

100.00% 100.00%

Publicador:

Resumo:

Hypercoiling poly(styrene-ALT-maleic anhydride) (PSMA) is known to undergo conformational transition in response to environmental stimuli. This behavior allows it to associate with the phospholipid, 2-dilauryl-SN-glycero-3- phosphocholine (DLPC) to produce nanostructures analogous to lipoproteins. The complex represents a new bio-mimetic delivery vehicle with applications in the cosmetic and pharmaceutical industries. This study investigates, for the first time, the association behavior of PSMA and DLPC through the combination of different analytical techniques. The results indicate that the association is primarily driven by hydrophobic interactions and depends on various factors including the polymer/lipid ratio, the polymer molecular weight and the pH of the aqueous environment. The conformational transition of PSMA leads to the formation of discrete micellar complexes involving anisotropic-to-isotropic lipid phase transformation. As the number of hydrophobic moieties in the polymer is increased, the pH-dependent conformational transition of the polymer plays less important part in achieving this phase transition of the lipid. © (2012) Trans Tech Publications.

Relevância:

100.00% 100.00%

Publicador:

Resumo:

Long period gratings (LPGs) were written into a progressive three-layered (PTL) monomode optical fiber. The spectral sensitivity was experimentally measured with respect to temperature and the surrounding refractive index, and compared with theoretical predictions. The behavior of the devices suggests that this type of fiber may be useful as a means of reducing the sensitivity of LPGs to the surrounding medium and for simultaneous temperature and refractive index sensing.

Relevância:

100.00% 100.00%

Publicador:

Resumo:

The typical behavior of the relay-without-delay channel under low-density parity-check coding and its multiple-unit generalization, termed the relay array, is studied using methods of statistical mechanics. A demodulate-and- forward strategy is analytically solved using the replica symmetric ansatz which is exact in the system studied at Nishimori's temperature. In particular, the typical level of improvement in communication performance by relaying messages is shown in the case of a small and a large number of relay units. © 2007 The American Physical Society.

Relevância:

100.00% 100.00%

Publicador:

Resumo:

The paper presents a comparison between the different drag models for granular flows developed in the literature and the effect of each one of them on the fast pyrolysis of wood. The process takes place on an 100 g/h lab scale bubbling fluidized bed reactor located at Aston University. FLUENT 6.3 is used as the modeling framework of the fluidized bed hydrodynamics, while the fast pyrolysis of the discrete wood particles is incorporated as an external user defined function (UDF) hooked to FLUENT’s main code structure. Three different drag models for granular flows are compared, namely the Gidaspow, Syamlal O’Brien, and Wen-Yu, already incorporated in FLUENT’s main code, and their impact on particle trajectory, heat transfer, degradation rate, product yields, and char residence time is quantified. The Eulerian approach is used to model the bubbling behavior of the sand, which is treated as a continuum. Biomass reaction kinetics is modeled according to the literature using a two-stage, semiglobal model that takes into account secondary reactions.

Relevância:

100.00% 100.00%

Publicador:

Resumo:

Long period gratings (LPGs) were written into a progressive three-layered (PTL) monomode optical fiber. The spectral sensitivity was experimentally measured with respect to temperature and the surrounding refractive index, and compared with theoretical predictions. The behavior of the devices suggests that this type of fiber may be useful as a means of reducing the sensitivity of LPGs to the surrounding medium and for simultaneous temperature and refractive index sensing.

Relevância:

100.00% 100.00%

Publicador:

Resumo:

We study the dynamical properties of the RZ-DPSK encoded sequences, focusing on the instabilities in the soliton train leading to the distortions of the information transmitted. The problem is reformulated within the framework of complex Toda chain model which allows one to carry out the simplified description of the optical soliton dynamics. We elucidate how the bit composition of the pattern affects the initial (linear) stage of the train dynamics and explain the general mechanisms of the appearance of unstable collective soliton modes. Then we discuss the nonlinear regime using asymptotic properties of the pulse stream at large propagation distances and analyze the dynamical behavior of the train classifying different scenarios for the pattern instabilities. Both approaches are based on the machinery of Hermitian and non-Hermitian lattice analysis. © 2010 IEEE.

Relevância:

100.00% 100.00%

Publicador:

Resumo:

Shopping behavior is often exclusively studied through consumer purchases, since they are an easily measurable ouput. Still, the observation of in-store physical behavior (paths, moves and actions) is crucial, as is the quantification of its impact on purchases. Using an innovative PDA tool to precisely record and time stamp consumer’s moves and gestures, we extend the classical Market Basket Analysis (MBA) by integrating this new kind of information. We draw associations not only from purchases but also from in-store consumer moves and actions. We compare results of our new method with classical MBA results and show a significant improvement.